Taxi transportation is deregulated in Finland in July 2018. The market moves from a system where the number of taxi licenses was limited to one where there are no arbitraly limits. This opens up the market for new players. One of them is Fixutaxi that brings flat rate 10 € rides to the capital Helsinki.
Opening up personal transportation is a global trend with US companies Uber and Lyft being the most prominent in western media, but there are many operators such as Dixi Chuxing in China and Yandex Taxi in Russia. After years of combatting Uber, Finland chose to embrace the change instead of wasting tax payer’s money.