America, the BBC is profiling small businesses that have stories to tell about the way they work, and which say something about a wider national trend.
Towards the end of the 19th Century America was in the grip of cycling craze. Women in particular embraced the freedom it offered, and the humble bicycle became one of the most powerful symbols of female emancipation.
More than 100 years later, the bicycle is at the centre of another social revolution, challenging the dominance of the car in American cities and even changing the way urban areas look.
According to a report from the Alliance for Biking and Walking, there has been a steady increase in biking across the country over the last 10 years. In large urban areas like Washington, Minneapolis and Portland, Oregon, it’s risen by as much as 71%