In 2014, in an attempt to curb traffic from rumbling through the small town of Milton and disturbing its 5,500 residents, the Wisconsin Department of Transportation built a bypass highway, effectively rerouting cars and trucks away from Shaikh’s business and others on the town’s main street. The 15,000 vehicles that had rolled down the town’s main street every day trickled to 3,200 between 2014 and 2015, according to data from the department.