Almost a year ago, I noted that while a few prominent tech pundits had pronounced “Peak Google” at the beginning of 2015, Google was actually as strong as ever 12 months later.
In my post, I said that since no company keeps succeeding forever, anybody that predicts the demise of a company without giving a specific timeframe will always eventually be right. That is to say, any prediction without a timeframe is utterly valueless. I also noted that giving a timeline is extremely difficult.
However, I think we now have enough information to give a rough timeline on when we can expect “Peak Google” in financial terms.