Transportation is one of the world’s largest industries. The five largest automotive companies in the world generate more than 750 billion euro in annual revenue. The names in the industry are global brands – BMW, Ford, Daimler. Yet despite its size and stature, it’s also an industry in the midst of transformation. Today, new transportation vendors like Uber, Lyft, Zipcar, and Grabtaxi are changing our relationship with cars.
Few other industries with such a pervasive and tangible impact on each of our lives have gone through recent periods of similar upheaval. Information technology, however, is one of those industries. We all interact with computers on a near daily basis, and like cars today, the IT industry has been undergoing its own transformation over the past 15 years.